Bachelor of Business (Marketing and Information Technology)

Federation University Australia - Federation Business School

Make your brand a household name. Create global advertising campaigns. Engage your customers through the latest social media trends. If you enjoy the corporate world and are interested in how to promote companies too. With our newly structured double major in Marketing and Information Technology - you will develop strong communication, academic and problem solving skills; critical attributes for success in the Accounting and IT sectors. You will learn programming skills to facilitate smooth communication with software developers, and explore web design, systems modelling and user experience.

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At a glance

Type of Institution: University
Level: Undergraduate
Campus/Location: Mount Helen (Ballarat)
Institution CRICOS: 00103D

Subjects

  • Principles Of Accounting And Finance, Fundamentals Of Law, Management Principles, It Problem Solving, Principles Of Economics, Introduction To Marketing, Understanding The Digital Revolution, Big Data And Analytics, Principles Of Responsible Business, Business Communications, Services Marketing, Consumer Behaviour, Creativity And Innovation, Consumer Behaviour, Social Media Marketing, International Marketing, Product Management, Marketing Communication, Marketing Strategy And Analysis, Big Data Management Or Analysing The Modern Business, It Strategy And Governance, Web Design Or Emerging Information Systems, User Experience Or Business Analytics & Decision Support

All our programs place strong emphasis on employment-relevant skills as well as sustainability concepts and practices through membership with the United Nations Principles of Responsible Management Education.

Federation Business School takes a personalised approach to learning that recognises the specific challenges for international students and responds with flexibility and supportive study experiences.

Master of Business Administration (MBA)

As the business world continues to become more complex, the need for better educated leaders and managers grows. Our MBA equips you with the knowledge and skills to meet this challenging environment. Importantly, you can start applying your study experience in the workplace from very early on in the program.

You will cover material that will challenge the way you think about business, decision making and your own management style. The program culminates with courses where you adopt an over-arching corporate perspective that will change how you think about business, decision making and your own management style. 

Through group-based and individual work tasks, you will embrace emerging ideas and how these impact on current practice. Our MBA can equip you with the knowledge and skills to capably and confidently undertake senior general management roles within Australia and internationally, through a process of analysis, discussion, reflection and action. 

During your time with us, you will benefit from the quality peer networks, supportive teaching and flexible learning options.

Entry and exit points include the Graduate Diploma of Management and Graduate Certificate of Management.

Master of Professional Accounting

The Master of Professional Accounting provides you with a comprehensive program of study in accounting theory and practice that is recognised by both CPA Australia and Chartered Accountants Australia and New Zealand – enabling you to pursue a pathway to qualification as a professional accountant.

In addition to core course areas of accounting, financial management and auditing, you will be introduced to related disciplines including business law, taxation, information systems, economics and research and statistical methods.

Entry and Exit points include the Graduate Certificate of Professional Accounting and Graduate Diploma of Professional Accounting.

Contact Us

+61 3 5327 9018

federation.edu.au/business

 
 

Services and facilities offered to all new arriving international students include:

  • A welcome orientation
  • Accommodation assistance
  • Academic and English language support
  • Counselling services
  • Sporting and social clubs
  • An indoor heated swimming pool
  • Prayer room
  • Health centre and doctors  
 

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