Bachelor of Business (Marketing)
Queensland Institute of Higher Education Pty Ltd
Type of institution: Higher Education Institutions
Level: Undergraduate
CRICOS: 04013G
The Bachelor of Business (Marketing) is designed to produce graduates with the knowledge and skills to solve problems and exploit opportunities in a range of business contexts through evidence-based and creative marketing strategies. The program provides an initial foundation year of key business disciplines such as Information Systems, Accounting, Business Law and Management whilst later years provide students with knowledge and skills in the major areas of marketing related to professional practice. The program is characterized by a final capstone subject which provides students with the opportunity to apply their learning to real-world problem-solving.
Structure
240 Credit Points
Standard entry requirements
- Successful completion of Year 12 or equivalent with a minimum ATAR of 60
- Successful completion of an equivalent overseas secondary qualification and attainment of the ATAR equivalent
- Satisfactory completion of an accredited Tertiary Preparation Program or a Foundation Year Program offered by an Australian university or other accredited institution that would enable students to gain entry to an Australian university
- Satisfactory completion of at least one year of accredited full-time study at a registered institute of tertiary education at AQF level 4 (Certificate IV) or above in Australia
- Admission to candidature for an undergraduate degree at an Australian university
Study information
| Campus | Fees | Mid year intake | Attendance |
|---|---|---|---|
| Brisbane | International: $48,000 | No |
|
| Sydney | International: $48,000 | No |
|
